Advertising Age

Enlaces

Enlaces

Revista
Portada de Advertising Age

Contenido VOL.86 NO.23 (DEC 7, 2015)

Página

Publicis now has four hubs and a short list of potential CEO successors

4

Do you (sign in to) Yahoo? Lack of logged-in users has hurt ad business

4

CHINA IS NO LONGER THE LAND OF EASY GROWTH

6

Global News offers up a stroller-skaleboard combo and Lego-proof slippers just in time for the holidays

11

THE FORCE IS STRONG WITH THIS YEAR'S MARKETER A-LlST

12

Digital is powering the global ad market, which should see sustained growth

22

Larry Light and Joan Kiddon share the secret to creating coherent and relevant brands

26

Lee Clow talks about the fractured agency scene-and why "1984" almost didn't air

28

Ad Age toasts Women to Watch Mexico in partnership with Adlatina and Roastbrief

29

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